totally agree, barticus.
I finally caught FSG on earlier this summer. All their wage-cutting, and downsizing, plus no genuine work on redeveloping Anfield, suggested to me, that these people had no knowledge, interest or motivation to help the club make progress. It suggested they were going to fatten the club for market.
And my thinking has now moved on to speculate that Rafa was never even considered, because the yanks knew he was a shroud political animal, who would have created hell when he saw what FSG were doing.
thus they appointed a young naive immature bloke.....who would be easy to control and spin yarns to.
and they would spin the yarn to the fans that they were planning for the future, with such a young appointment.
maybe our owners are not acting as naively as we might believe.....maybe rodgers appointment happened for very different reasons, than the ones we imagined.
but like you, I have to believe that the yanks are preparing to sell the club in the short to medium term.
At absolute best it's all down to rank inexperience, but that still doesn't qualify as a 'reason'. As the owners know (better than anyone else) that they lack any knowledge and whilst they might build factual knowledge, it will take many years to get 'a feel' for the entirety of English and European football.
So as they are aware of their deficiencies they 'had' to appoint a structure 'at' the club, not part in Liverpool and the other part in Boston, that made up entirely for their problems
and improve on the time from Moores taking over to them taking over, in order to move us forwards and start the process of making up ground.
We're not even on a par with the Moores' era. All the new deals and revenue are just filling the void left by the lack of CL income, but some of those are at levels that won't be repeated next time, so even more revenue will be required just to stand still.
So an improvement on the revenue from marketing ourselves but the football side, the thing the business is built upon is a mess. Appointing Dalglish for all the wrong reasons has been a cock up of epic proportions. Forget the legend aspect, put that aside as you would expect hard headed business men to do and look at his track record, his suitability and the one glaring fact that he essentially was retired. He hadn't been near a dug out in a decade and his last two football appointments before hanging up his tracksuit and heading for the golf course had been a disaster.
In the equivalent situation, newly owning a baseball team, I wouldn't make that appointment as my knowledge of baseball wouldn't allow me to know if you could walk back into baseball after such a long hiatus and be able to slot straight back in effortlessly. And that's just in theory. That's not even in a real world situation.